Adtelligent Becozinc Decision by Mon 12 OctDecide by 12 Oct

Prepared for Rochelle Fearon and Narendra Singh Shekhawat

Dr. Reddy's Laboratories Jamaica · Becozinc · November 2026

Your strongest September ads, retold by Jamaican AI creators.

Six 15 second videos for November, each built on a September result, with Medical approving every script and every finished video before it runs.

Samples made before any Medical review

US$650November month of the agreed influencer line
6 + 6creator videos and photo posts
Sun 1 Novfirst ads live, after both Medical approvals

The November six

Six Jamaican creators, each retelling a September result

Each creator is an original adult presenter made with AI. She presents Becozinc as a host rather than a customer, and speaks lines Medical has already cleared, word for word.

These are samples, made before any Medical review. The samples show the look, voice and pacing proposed. Each November video is made from a script Medical has approved, then approved again as a finished video.

ShanicePortmore, St Catherine

RetellsThe most liked September ad, with 527 reactions in six days

Don't wait until you feel run down

GabrielleUptown Kingston, St Andrew

RetellsThe same line, which drew 16,972 clicks as a Google display ad

Don't wait until you feel run down

AndreaMandeville, Manchester

RetellsManchester, with 21.7K people reached as sales expand there

Daily Immune Support for Growing Kids
Kadian, a creator made with AI Made with AI04 Video made in November, once Medical clears the script

KadianMontego Bay, St James

RetellsThe same line, taken to St James, which gave 457 of September's Meta link clicks

Don't wait until you feel run down
Stephanie, a creator made with AI Made with AI05 Video made in November, once Medical clears the script

StephanieOcho Rios, St Ann

RetellsFamily Rhythm, the most clicked Meta ad, with 3,489 link clicks

One family, many routines
Nicola, a creator made with AI Made with AI06 Video made in November, once Medical clears the script

NicolaBarbican, St Andrew

RetellsThe growing kids Google ad, with 1,373 clicks from 29 September

Daily Immune Support for Growing Kids

Three more samples

The same production, in other Jamaican moments

A family Sunday reset in St Andrew, a father on the six o'clock school run in Mandeville, and Gabrielle six months after moving home, showing how a creator returns with the same face and voice.

Built on September

September showed what people respond to

Women aged 25 to 44 responded most, and the September report recommended a first round of creator content aimed at them. Each November video retells one of these results.

56.8%

of all September link clicks came from women, with women aged 25 to 44 responding most

527

reactions in six days on Don't Wait Until You Feel Run Down, the most liked ad, with 16,972 clicks on its Google display version

3,489

link clicks on Family Rhythm, the most of any September Meta ad

Meta and Google Ads results for Becozinc Jamaica, 1 to 30 September 2026, as shown in the September 2026 report. Google display clicks cover 11 to 30 September.

Medical in control

Medical clears every video twice before it runs

Dr. Reddy's approves at each stage, and each video goes live once Medical has cleared both the script and the finished video.

  1. 1

    Insight

    A September result chosen to retell

  2. 2

    Script

    Written around lines Medical has cleared

  3. 3

    Medical review

    The script is approved before production begins

    Approval 1
  4. 4

    Production

    The video is made from the approved script

  5. 5

    Final approval

    Medical issues the document number and end card

    Approval 2
  6. 6

    Live and reported

    Runs as an ad, with results in the monthly report

Cleared lines, word for word

Creators speak the product lines Medical has already cleared on earlier Becozinc creative, with each script sent to Medical before production.

Host, rather than customer

Each creator presents Becozinc as a host, keeping every video free of testimonials, results and claims of personal use.

Product shown closed

The capsule box stays closed and the syrup cap stays on throughout, with children mentioned in the scripts and kept off camera.

Labelled as made with AI

Every caption names the presenter as made with AI, alongside any label Meta adds to the ad.

Becozinc capsules box, closed Becozinc Plus Syrup bottle with the cap on

Becozinc capsules and Becozinc Plus Syrup

Shown in every video exactly as packed, with the box closed and the cap on.

The decision

Approve the November test by Monday 12 October

What US$650 delivers in November

  • 6 creator videosVertical 15 second videos with Jamaican settings and voices, each carrying Medical's document number
  • 6 photo postsOne still per creator for the Becozinc page and for ads
  • Placement in the current adsThe videos run inside the existing Facebook, Instagram and WhatsApp advertising
  • ReportingResults by creator and by message in the November report

What the test answers

  1. Which creator and setting hold attention longest
  2. Which line moves women aged 25 to 44 to find out more
  3. How Manchester and St James respond alongside Kingston and St Andrew

Each video is read on watch time and click rate against the September ad it retells.

Needed for a 1 November start

  1. Approval of the November test Dr. Reddy's
  2. Medical review of the six scripts Medical
  3. Medical review of the finished videos, with document numbers and end cards Medical
  4. Ads go live alongside the current campaigns Adtelligent
  5. Results by creator and message in the November report Adtelligent

December and January stay with the three shortlisted influencers, within the three months agreed on 2 October, and what November learns shapes their briefs.

Reply to Richard Stewart

Richard Stewart, account lead, Adtelligent

Made with AI · sample

Sample 1 of 6

Sample made before any Medical review. Use the arrow keys for the next sample.